Lumistella Company
Paid media creative previews
Paid media creative previews
The Lumistella Company · Summer Pre-Order
| Ad | CTR | Impressions | Clicks | Spend |
|---|---|---|---|---|
![]() Image10-Frozen-Display-scoutelveslove-320x50-49.jpgFrozen · 320x50 | 0.09% | 242,038 | 229 | $1,055.82 |
![]() Image5-Spiderman-Display-heromodeon-320x50-84.jpgSpider-Man · 320x50 | 0.08% | 225,415 | 186 | $993.27 |
![]() Image5-Mickey-Display-elfapproved-320x50-64.jpgMickey & Friends · 320x50 | 0.09% | 178,707 | 159 | $792.30 |
![]() Image10-HP-Display-smallelf-59.jpgHarry Potter · n/a | 0.09% | 169,065 | 150 | $735.70 |
![]() Image10-Princess-Display-preorderyourdisney-320x50-79.jpgDisney Princess · 320x50 | 0.09% | 122,112 | 106 | $527.79 |
![]() Image5-Princess-Display-preorderyourelfs-320x50-74.jpgDisney Princess · 320x50 | 0.09% | 116,542 | 104 | $510.83 |
![]() Image10-HP-Display-smallelf-320x50-59.jpgHarry Potter · 320x50 | 0.08% | 96,827 | 75 | $435.31 |
No creatives match that search.
No creatives match that search.
No creatives match that search.
No creatives match that search.
Mobile banner carries 63% of delivery at 0.09% CTR; leaderboard and standard units run 0.12%. Delivery is near-even across all five licensed properties. One unit carries no size token in its filename.
| Ad | View rate | Impressions | Views | Completed | CPV |
|---|---|---|---|---|---|
Video2-CanYourElfDoThis-YouTube-GetNew.mp418-second cut | 57.97% | 549,574 | 318,584 | 74.42% | $0.0079 |
Video1-CanYourElfDoThis-YouTube-AllNew.mp418-second cut | 57.11% | 437,200 | 249,706 | 74.76% | $0.0082 |
No creatives match that search.
| Ad | View rate | Impressions | Views | Completed | CPV |
|---|---|---|---|---|---|
Video3 YouTube Subscribers Horizontal23-second cut | 2.82% | 56,200 | 1,587 | 35.13% | $0.2321 |
Video1 YouTube Subscribers Horizontal27-second cut | 3.20% | 52,803 | 1,692 | 32.96% | $0.2045 |
No creatives match that search.
The two 18-second awareness cuts carry 90% of impressions at a 57.59% view rate against 3.01% on subscriber growth — $0.0079 CPV versus $0.2321. Roughly three in four viewers finish the awareness cuts.
| Pin | CTR | Impressions | Pin clicks | Spend |
|---|---|---|---|---|
Awareness Ad | After School Snacks | School RPromoted pin | 0.13% | 1,431,075 | 1,797 | $2,970.09 |
Awareness Ad | Spider-Man Elf Ideas | The ElfPromoted pin | 0.10% | 36,594 | 38 | $73.17 |
Awareness Ad | Fall Garlands Make Festive AutPromoted pin | 0.06% | 21,997 | 13 | $43.93 |
Awareness Ad | Can The Elf on the Shelf VisitPromoted pin | 0.07% | 10,934 | 8 | $21.84 |
Always On - Education - Elf Kits + IdeasPromoted pin | 0.09% | 81,758 | 77 | $191.27 |
No creatives match that search.
Eight Always On – Education promoted pins across the Elf Kits + Ideas and Blogs campaigns. After School Snacks has carried delivery since Aug 14; Spider-Man Elf Ideas, Fall Garlands and Can The Elf on the Shelf Visit went live in mid-September; the shoppable Can The Elf on the Shelf Visit pin launched Oct 1, and the Easy Halloween and October checklist pins launched Oct 12. Pin-level numbers run through Oct 14. All figures are exact daily values from AgencyAnalytics; no estimation.
Summer Pre-Order paid campaign on TikTok · Entire Campaign
| Ad | CTR | Impressions | Clicks | CPC | Spend |
|---|
No creatives match that search.
| Ad | CTR | Impressions | Clicks | CPC | Spend |
|---|
No creatives match that search.
| Ad | Impressions | CPM | Spend |
|---|
No creatives match that search.
| Ad | CTR | Impressions | Clicks | CPC | Spend |
|---|
No creatives match that search.
| Ad | CTR | Impressions | Clicks | CPC | Spend |
|---|
No creatives match that search.
| Ad | CTR | Impressions | Clicks | CPC | Spend |
|---|
No creatives match that search.
| Ad | CTR | Impressions | Clicks | CPC | Spend |
|---|
No creatives match that search.
| Ad | CTR | Impressions | Clicks | CPC | Spend |
|---|
No creatives match that search.
No creatives match that search.
No creatives match that search.
TikTok ran 17 Summer Pre-Order creatives across seven campaigns, Jul 20 – Aug 18 at full weight with one ad group per licensed property continuing through Sep 1. Posable Elf Box Set campaigns delivered 2.84M impressions at 0.78% CTR; licensed properties 2.32M at 1.16% CTR. Always On Follower Growth (5 ads) has delivered 343.3K impressions on $2,467; follower ads optimize to follows, so clicks are not reported. Licensed ads that ran in two ad groups are combined into one row. All figures are exact daily values from AgencyAnalytics; no estimation.
| Ad | CTR | Impressions | Clicks | CPC | Spend |
|---|
No creatives match that search.
| Ad | CTR | Impressions | Clicks | CPC | Spend |
|---|
No creatives match that search.
| Ad | CTR | Impressions | Clicks | CPC | Spend |
|---|
No creatives match that search.
| Ad | CTR | Impressions | Clicks | CPC | Spend |
|---|
No creatives match that search.
| Ad | CTR | Impressions | Clicks | CPC | Spend |
|---|
No creatives match that search.
| Ad | CTR | Impressions | Clicks | CPC | Spend |
|---|
No creatives match that search.
| Ad | CTR | Impressions | Clicks | CPC | Spend |
|---|
No creatives match that search.
No creatives match that search.
No creatives match that search.
No creatives match that search.
No creatives match that search.
No creatives match that search.
No creatives match that search.
No creatives match that search.
No creatives match that search.
No creatives match that search.
No creatives match that search.
Meta ran 29 Summer Pre-Order creatives across seven campaigns, Jul 20 – Sep 1 (full weight through Aug 23, tapering after). Licensed properties delivered 3.56M impressions at 7.55% CTR and $0.08 CPC; the Posable Elf Box Set campaigns delivered 3.60M impressions at 3.74% CTR and $0.23 CPC. Image2-Mickey-Meta-plottwist-33 leads on CTR at 8.98% on 628.2K impressions. All figures are exact daily values from AgencyAnalytics; no estimation. Always On adds 19 creatives across five campaigns (Education – Elf Kits + Ideas, Blogs and Scout Elf Squad; Lead Gen – Follower Growth and Email Subscribers): 4.30M impressions, Jul 28 – Oct 15. Early Access adds 31 creatives across Elf Kits, Poseable Elf Box Sets (incl. the DTC tests), 2026 New Products, Frost Pip Set + Props and the five licensed properties: 5.71M impressions, Sep 9 – Oct 26.
Campaign: ALY - All Priority Retailer Products • Ad group: Initial Products (2f012d13-e3e9-4be4-8a4a-9bebc34c6a69) • Brand: The Elf on the Shelf
Sponsored Products on DoorDash. Sales attribution typically lags early in the flight, so ROAS builds over time.
| Product | Impressions | CTR | Clicks | Spend |
|---|
No DoorDash product delivery in this date range.
Instacart Ads Manager export · linear attribution · data through Oct 26.
The Instacart campaign started Sep 16. Pick a date range from Sep 16 onward to see spend, sales and the promoted products.
Google Search has not launched for this campaign — it goes live Nov 1 with Peak Season · Elf Arrival Prep. Metrics will appear here once the channel is running.
This Google Ads account is video-weighted; the search-specific volume is modest (2,064 clicks). Shares the Google Ads integration with the YouTube tab.
Google Shopping is connected but ran no campaigns during this window (Jul 20 – Sep 1, 2026). Metrics will populate here once Shopping activity begins.
Connected-TV video · Early Access flight.
Connected-TV video · Early Access flight.